LEAD NURTURING, TRANSFORMING LEADS INTO CLIENTS
The purpose of lead nurturing is to work with leads who are not yet ready to take the decision and make a purchase. The aim is to fill this phase with personalised marketing actions, increasing their attachment to your brand and enhancing your customer insight.
Our team will help you design and run recurring campaigns, with content and timing tailored to the profile and potential of your leads.
BOOST THE EFFICIENCY OF YOUR SALES TEAM
Make life easier for your teams, identifying the level of maturity of your leads (warm, lukewarm, cold) and developing the marketing actions which will form the basis of your conversion funnel.
Manage your portfolio of potential clients, with an emphasis on educational content which will help speed along the decision-making process. To do this, you can programme automatic reminder scenarios tailored to the circumstances of your contacts, with the aim of increasing their interest level and detecting their future plans.